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Home Whitening London

Home whitening in London. Book a free home whitening consultation.
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Home Whitening
Central London
Invisible Braces in London Waterloo | Whites Dental
Home Whitening In 2 Weeks
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Home Whitening Cost
from £235

Home Whitening In London

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Whites Dental Waterloo

Example Icon 0208 616 0590

Example Icon 172 Blackfriars Rd, London SE1 8ER

Whites Dental Marble Arch (W2)

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Example Icon 52B Kendal St, St George's Fields, London W2 2BP

Home Whitening London

How to choose your home whitening kit?

Home whitening London - what is the best home whitening kit

Zoom teeth whitening is our most popular home whitening kit. Our patient’s in London love it as it is cost effective and produces good consistent results in 2 weeks. It comes as DayWhite (daytime whitening) and NiteWhite (overnight whitening) kits.

Enlighten teeth whitening is our premium home whitening brand that guarantees a bright white shade for your teeth (B1 shade). It includes special de-sensitising ingredients to prevent and reduce teeth sensitivity. The results are spectacular indeed.

Find out more about teeth whitening London at our whitening homepage.

Types Of Home Whitening In London

Enlighten Home Whitening

Photo of the brand Enlighten - product packaging

“Enlighten teeth whitening is a premium home whitening system that produces outstanding whitening results every time.”

Enlighten Teeth Whitening

Zoom Home Whitening

Product photo of the Philips home kit

“Zoom Teeth Whitening is a very popular home whitening treatment used by millions around the world. It produces excellent results and is cost effective.”

Phillips Zoom Teeth Whitening

Home Whitening Costs

Home Whitening Consultation

FREE

Zoom Home Whitening

£235-£350

Enlighten Home Whitening

£595

Philips Zoom home whitening costs £235-£350 depending on how many whitening gels are needed. Enlighten home whitening costs £595 at our London clinics. Please feel free to contact us if you’d like to discuss teeth whitening costs further.

Home Whitening Cost

Our Experience With Home Whitening London

Home whitening before & after

Home Teeth Whitening London - Enlighten Before And After 2
Home Teeth Whitening London - Philips Zoom Before And After 1
Home Teeth Whitening London - Enlighten Before And After 1
Home Teeth Whitening London - Philips Zoom Before And After 2
Teeth Whitening Before & After Photos

One Of The Most Popular Home Whitening London Clinics

Home whitening London - Enlighten whitening
Home whitening London - Philips Zoom whitening
Home whitening London - woman dentist at our dental clinic in London
Home whitening London - girl patient having her teeth whitened with home whitening at our clinic in London
Home whitening London - woman dentist having a free home whitening consultation at our clinic in London
Home whitening London - Enlighten vs Zoom - which one is right for me
Home whitening London - patient testimonial for home whitening with Dr Deepa
Home whitening London - how much does home whitening cost in London
See What Our Patients Say

Home Whitening London Consultation – Book For Free

Prefer a free video consultation?

Home Whitening London – send us pictures of your teeth

Upload Photos Of Your Teeth

Upload photos of your teeth and tell us what home whitening results you are keen  to have. Please also tell us what home whitening kit you are interested in.

Home Whitening London – home whitening assessment and prices for home whitening kits

Our Home Whitening Assessment

Our home whitening team reply within a day and provide you with various home whitening options. We will then book you for a free home whitening consultation at our clinics in London.

Home Whitening London – free home whitening consultation at our clinic

Home Whitening Consultation

During your free home whitening consultation, we will assess your teeth and gums and confirm your home whitening London treatment. Once you are ready, we can then book you for your first appointment.

Book A Free Video Consultation

Home Whitening London – Frequently Asked Questions

Does home whitening actually work?

Home whitening, when it is done correctly (that means it’s performed by a dental professional), produces excellent improvement to the shade of your teeth –  a much whiter, brighter smile. We have a few hundred happy home whitening patients at our London clinics. Results of the teeth whitening treatment often depend on the severity of the discolouration. For example, individuals with severely stained teeth show the most improvement with teeth whitening, with the results easily visible. We recommend visiting a dental hygienist in London prior to starting treatment.

How much whiter will my teeth look after home whitening London?

Home whitening London results can often dependent on the person’s individual teeth type, nature of staining on the teeth & the type of whitening kit used. Enlighten, for example, guarantees a bright B1 shade. Zoom teeth whitening is known to whiten teeth up to 6 shades brighter. They both produce excellent whitening results.

How long does home whitening last?

When carried out properly, home whitening results should be permanent in nature. Top-ups home whitening London gels should only be needed once a year typically. Lifestyle choices like smoking cigarettes, wine & coffee drinking impact how long your home whitening results last. Visiting a hygienist in London regularly will help prolong the results.

Home teeth whitening frequently asked questions - Dr Deepa - ask me any question on teeth whitening
Home teeth whitening - frequently asked questions - does it hurt to whiten your teeth
Home teeth whitening frequently asked questions - Dr Edina and Alina
Home teeth whitening - frequently asked questions - how much whiter will my teeth look after whitening
Home teeth whitening - frequently asked questions - does home teeth whitening actually work
Home teeth whitening frequently asked questions - how lauren whitened her teeth in 2 weeks
Home teeth whitening - frequently asked questions - how long does home teeth whitening last
Home teeth whitening frequently asked questions - what our patients say

What are the options for home whitening?

We offer two home whitening London options. Zoom home whitening – cost effective with good consistent results. Enlighten whitening – premium whitening with less teeth sensitivity and guaranteed results.

Does it hurt to whiten your teeth at home?

Home whitening doesn’t hurt. However, it is often common for people to experience some form of sensitivity on your teeth. The sensitivity usually settles down in a few days. Top-end premium home whitening London brands cause less teeth sensitivity.

How long will it take to whiten my teeth at home?

Home whitening kits usually take 2-3 weeks to produce good home whitening results.

What is the main whitening ingredient in home whitening gels?

Hydrogen peroxide (6%) is the main whitening ingredient within the home whitening London gels.

Why do I need to home whiten my teeth?

The reason patients consider home whitening London is because their teeth have stained as a result of the food and drinks they consume and their life-style choices. Drinking red wine, tea and coffee can stain your teeth. Smoking causes teeth staining as well, leading to the loss of the natural white colour of our teeth. Home whitening London treatment helps whiten our teeth again, restoring them to their original whiter colour. The treatment is straight forward and effective in whitening teeth. And also cost effective.

How Does Home Whitening Work?

Philips Zoom teeth whitening London

Philips Zoom offers two home whitening kits – DayWhite and NiteWhite.

DayWhite is used if you want to whiten your teeth during the day. Whitening trays need to be worn for 60–90 minutes a day, with results visible in 2 weeks. NiteWhite lets you whiten your teeth while sleeping and is ideal if you prefer to wear trays at night. NiteWhite also provides excellent results at home in 2 weeks.

The process starts with a consultation. The dentist will do a check of your teeth and gums, looking for sign of decay or gum disease. We will then manufacture customised mouth trays. You will need to put a drop of the whitening gel into each tooth impression in the trays and then place the trays onto your teeth gently. Once the prescribed time is over, you can remove the trays.

Enlighten teeth whitening in London

Enlighten is a premium home whitening kit that guarantee a bright B1 shade for your teeth.

The Evolution home whitening kit includes premium whitening gels. Enlighten also provide their own Signature Trays to create a super seal around your teeth to ensure the gels stay only on your teeth, helping provide better whitening results. An Enlighten Tooth Serum is included in the kit, which needs to be applied for 2 weeks prior to starting treatment. The serum helps prevent sensitivity. During treatment, EvoSeal swabs are rubbed onto the sides of the tooth closest to the gums to ease sensitivity.

In order to have Enlighten home whitening, an initial consultation with the dentist is needed.

How To Find Whites Dental Clinics

Whites Dental provides home whitening kits including Philips Zoom Home Whitening and Enlighten home whitening to patients around us in London. We are located in London Waterloo SE1, adjacent to Southwark Tube station. We are also an under 10 mins walk from London Bridge,  Southbank, Borough and Elephant &Castle stations. Our dental practice in London Marble Arch W2 is adjacent to London Paddington, Maida Vale, Edgware Road, Oxford Circus & the West End.

Directions to our Marble Arch clinic, please ensure you have made an appointment prior. You are also able to arrange an online consultation and get more information about the most suitable treatment option for you from the comfort of home.

Directions to our Waterloo clinic, you are welcome to pop into this, our original and most well renowned clinic, or if you prefer to opt for an online consultation this can also be arranged. Please note that we cannot guarantee you will be seen by the right teeth whitening specialist without an appointment, these are however, often available same-day.

Whites Dental
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Privacy Overview

Whites Dental (“we”, “us” or “our”) are committed to protecting and respecting your privacy.

The practice respects your privacy and is committed to protecting your personal data. This Privacy Policy sets out how we will do this, taking into account data protection laws as well as our professional guidelines and requirements.

The data controller is Whites Dental; the Information Governance Lead is Deepa Chopra.

This Privacy Policy is available on the practice website at www.whitesdental.co.uk/privacy-policy, by email if you contact [email protected] or by calling the practice on 0204 527 3210.

This policy (together with our Cookies Policy) sets out the basis on which any personal data we collect, or that you provide to us, will be processed by us. It does not include data where the identity has been removed (i.e. anonymous data).

Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

You will be asked to provide personal information when joining the practice. The purpose of us processing this data is to provide optimum health care to you by, for example, recommending the most relevant treatment and ensuring your safety by taking your medical history.

The categories of data we process

  • Contact data (such as name, address, email address, telephone number) for the purposes of corresponding with you, for example, regarding your appointments and treatment.
  • Contact data (such as name, address, email address, telephone number) for the purposes of direct mail/email/text/marketing.
  • Special category data concerning health (including health records, medical history, medication, your doctor’s name and address, warning cards or bracelets, alcohol and drug use) for the purposes of the delivery of safe health care.
  • Treatment data (such as photos, moulds, X-rays, clinical findings) for the purposes of providing you with the best treatment.
  • Financial data (such as credit card details, bank account information, credit history, employment status) for the purposes of processing your payment for treatment(s).
  • Usage data (such as information about how you use our website, products and services) for the purposes of improving the way we provide our treatment and services.

The ways we collect information about you

We may collect and process the following data about you in operating the website and performing any of our services and treatment(s):

Direct
  • Information you give us (including information you give to our Clinical Lead, Specialists, Dentists, Hygienists and Orthodontic Therapists who are contracted to work for us). You may give us information about you by filling in forms on our website www.whitesdental.co.uk or by corresponding with us by phone, email, in person or otherwise.
  • Personal data is obtained when a patient joins the practice, when a patient is referred to the practice and when a patient subscribes to an email list.
Automatic
  • Information we automatically collect about you. With regard to each of your visits to our website we may automatically collect the following information:
  • Technical information, including the internet protocol (IP) address used to connect your computer to the internet, your login information, browser type and version, time zone setting, browser plugin types and versions, operating system and platform; and
  • Information about your visit, including the full Uniform Resource Locators (URL) clickstream to, through and from our site (including date and time); products you viewed or searched for; page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouseovers), and methods used to browse away from the page and any phone number used to call our customer service number.
From third parties
  • Our Clinical Lead, Specialists, Dentists, Hygienists and Orthodontic Therapists are third parties working for us as contractors, however, they are contractually bound to us with regard to obligations of confidentiality in the same way as our employees and by professional obligations of confidentiality.
  • You may have been referred to us for treatment from Invisalign and we will therefore receive contact data, special category data concerning health, treatment data and/or financial data from them.
  • Information we receive from other sources. We may receive information about you if you use any of the other websites we operate or the other services we provide.
  • We are also working closely with third parties (including, for example, business partners, subcontractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers, credit reference agencies) and may receive information about you from them.
  • We use third-party analytics services (such as Google Analytics) to evaluate your use of the website, compile reports on activity, collect demographic data, analyze performance metrics, and collect and evaluate other information relating to our website and internet usage. These third parties use cookies and other technologies to help analyse and provide us with data.

How we share data with third parties

We may share your Contact data, special category of data relating to health, Financial data, Treatment data and/or Usage data with selected third parties including:

  • Our Clinical Lead, Specialists, Dentists, Hygienists and Orthodontic Therapists.
  • Private health insurance companies (at your request if you are using private health insurance).
  • Credit reference agencies.
  • Equipment providers and laboratories such as Align Tech, Nimrodental, and Ashford Orthodontics.
  • Professional compliance organisations such as BDA.
  • Data storage and transfer platforms such as Microsoft Sharepoint and Dropbox.
  • Our payment platform Natwest.
  • Our practice management and CRM software providers Pearl.
  • Our live chat provider Quriobot.
  • Advertisers and advertising networks that require the data to select and serve relevant adverts to you and others such as Facebook.
  • Analytics and search engine providers that assist us in the improvement and optimisation of our site such as Google.

This is a list of the main third parties with whom we share your personal data. If you would like a full list of third parties who process your data, and their contact details, please contact us using the details set out above.

We never pass your personal details to a third party unless we have a contract for them to process data on our behalf and will otherwise keep it confidential.

If we intend to refer a patient to another practitioner or to secondary care such as a hospital we will gain your consent before the referral is made and the personal data is shared.

The website may include links to third party websites, plugins and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.

Data transferred outside the EU

  • Personal data is stored in the EU whether in digital or hard copy format.
  • Personal data is stored in the US in digital format when the data storage company is certified with the EU-US Privacy Shield.

Lawful basis for processing personal data

The lawful bases for processing personal data (including providing your personal data to third parties) are:

  • Consent of the data subject for data relating to treatment, care, our services, processing payment, credit checks, marketing and reviews, improving our services and improving our website (including using data analytics). This will also apply to the storage of personal data for these purposes.
  • Processing is necessary for the performance of a contract with the data subject or to take steps to enter into a contract such as the provision of the services by us.
  • Processing is necessary to comply with a legal obligation such as financial, tax and contractual laws.

For consent relating to children and people who may not have mental capacity to give consent, please contact us using the details above for a copy of our Safeguarding and Mental Capacity policies.

The reason for processing special category data such as patients’ health data is:

  • The processing is necessary for the purposes of preventative or occupational medicine, for assessing the working capacity of the employee, medical diagnosis, the provision of health or social care or treatment or management of health or social care systems and services on the basis of Union or Member State law or a contract with a health professional; and
  • Data is processed by or under the responsibility of a professional subject to the obligation of professional secrecy under Union or Member State law or rules established by national competent bodies or by another person also subject to an obligation of secrecy under Union or Member State law or rules established by national competent bodies.

Purposes for processing personal data

We (and the third parties listed above) process your personal data for the following purposes:

  • To provide you with our services.
  • To discuss relevant treatments.
  • To provide a safe working environment for staff, contractors and patients.
  • To check your employment and financial status for payment plans.
  • To process payments.
  • To keep you informed of our latest offers, other services we provide and general marketing activities.
  • To obtain reviews and feedback on your experience of our services.
  • To store our data.

If you would like more information about how your data is processed please contact us by using the details set out above.

Data retention

The retention period for special category data in patient records is a minimum of 10 years and may be longer for complex records in order to meet our legal requirements. The retention periods for other personal data is two years after it was last processed.

You will receive marketing emails until you unsubscribe, either by contacting us or by clicking on the unsubscribe link at the bottom of the email. For details of other retention periods please contact us using the details set out above.

Your personal data rights

You have the following personal data rights:

  • The right to be informed.
  • The right of access to your personal data, which enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
  • The right to rectification of your personal data that you consider to be inaccurate. This enables you to have any incomplete or inaccurate data we hold about you corrected.
  • The right to erasure. This enables you to ask us to delete or remove your personal data (however clinical records must be retained for a certain time period).
  • The right to restrict processing. This gives you the option to ask us to suspend the processing of your personal data e.g. if you want us to establish the data’s accuracy or you do not want us to erase it.
  • The right to data portability. If you request us to do so, we will provide to you, or a third party of your choice, your personal data in a commonly used, machine-readable format.
  • The right to object. This enables you to object to the processing of your personal data if you feel it impacts on your fundamental rights and freedoms, however, in some cases, we may have compelling legitimate grounds to process your information which can override your right to object.
  • The right to request confirmation as to whether or not your personal data is being processed.
  • The right to not have a decision made about you based solely on automated processing.

You have the right to withdraw consent at any time. If you request us to do so, we will no longer process your data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we will not be able to provide you with the services. You have the right to obtain a free copy of your patient records within one month of submitting a request.

If you are not a patient of the practice you have the right to withdraw consent for processing personal data, to have a free copy of it within one month of submitting a request, to correct errors in it or to ask us to delete it. You can also withdraw consent from communication methods such as telephone, email or text.

We have carried out a Privacy Impact Assessment and if you would like a copy please contact us using the details set out above.

If you wish to exercise any of the rights set out above, in the first instance, please contact us using the details set out above.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Further details of these rights can be obtained on the Information Commissioner’s website.

Data security

We have put in place appropriate security measures to prevent your personal data from being lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted through our website; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Comments, suggestions and complaints

Please contact the practice for a comment, suggestion or a complaint about your data processing at [email protected], or 0204 527 3210 or by writing to or visiting the practice. We take complaints very seriously.

If you are unhappy with our response or if you need any advice you should contact the Information Commissioner’s Office (ICO). Their telephone number is 0303 123 1113, you can also find other contact options here. The ICO can investigate your claim and take action against anyone who’s misused personal data. You can also visit their website for information on how to make a data protection complaint.

Marketing by us

We offer individuals real choice and control. Our consent procedures put individuals in charge to build customer trust and engagement.

Our consent for marketing requires a positive opt-in, we don’t use pre-ticked boxes or any other method of default consent. We make it easy for people to withdraw consent, tell you how to and keep contemporaneous evidence of consent. Consent to marketing is never a precondition of a service.

You will receive marketing communications from us if you have requested information from us or if you have signed up via our contact form on the website and, in each case, you have not opted out of receiving that marketing.

Marketing by third parties

We do not share your data with third parties for marketing purposes.

Opting out

Where you opt-out of receiving these marketing messages, this means that you may not receive messages relating to your appointments or treatment so please let us know by using the details set out above if you would like to continue to receive messages about your appointments and treatment.